startup_investment | Adways Inc.

BUSINESS MODEL

Business Model
ADWAYS VENTURES

Adways Ventures
SUPPORT DETAILS

Our Support
EXIT PERFORMANCE

Exit Track Record
MAIN INVESTMENT COMPANY

Key Portfolio Companies

STARTUP INVESTMENT 01

BUSINESS MODEL

Business Model

01

Collaborating with startups in Japan and abroad

By making full use of the diverse assets, expertise, and networks of the Adways Group, we collaborate with many startups in Japan and abroad, working to deliver the kind of “OMG, this is amazing” experience that the Adways Group could not achieve on its own.

STARTUP INVESTMENT 02

ADWAYS VENTURES

Adways Ventures

02

Shaping the future together with startups and venture companies to create business synergies

Adways Ventures

Adways Ventures engages in investment activities aimed at creating business synergies from a perspective unique to venture companies, contributing to the growth of venture businesses originating in Japan and across Asia.

At Adways Ventures, we aim to make full use of the assets held by Adways to drive a wide range of innovation in fields beyond our advertising business. Whether developed in-house or externally, we bring innovative, scalable services and products to market quickly. In recent years, the environment surrounding startups has changed significantly: domestic venture and startup companies are now raising billions of yen through fundraising and M&A, and the Japanese government is leading a five-year startup development plan. We believe it is an important part of this ecosystem for operating companies like ours to support startups as a corporate venture capital investor, not only specialized institutions such as venture capital firms. Rather than focusing solely on the assets, businesses, and resources of Adways, we actively pursue investment and support activities to shape the future together with the startups that continue to emerge. Through our investment business, we deliver the “OMG, this is amazing” experience to people around the world.

VIEW ADWAYS VENTURES

Inquiries about M&A and Investment

STARTUP INVESTMENT 03

SUPPORT DETAILS

Our Support

03

Our Support

For venture and startup companies that create services and products which make people spontaneously exclaim the Adways purpose, “OMG, this is amazing,” we provide not only investment but also a range of support tailored to their needs, drawing on the strengths unique to an operating company to help them grow.

Managed Ad Operations

We deliver advanced ad operations by leveraging the expertise and proprietary platforms of the Adways Advertising Agency Business. We can also produce the creative assets needed for ad placement.
Marketing Strategy Planning Support

Beyond managed ad operations, a dedicated team works closely with you to support the planning of your overall marketing strategy.
Service Development and UI / UX Design Support

Adways engineers and designers provide support with engineering, UI / UX design, and more, tailored to the needs of our portfolio companies.
Business Strategy Planning Support

We support business strategy planning based on the businesses Adways has operated and the insights we have gained through startup investment.
Business & Management Support

Drawing on insights gained from managing operating companies of all sizes within the Adways Group, we support our portfolio companies with their business and management.
Business Partnership Support

We can facilitate business partnerships not only with the businesses Adways operates but also with companies we have invested in or have business relationships with.
Next-Round Fundraising Support

After investing, Adways provides hands-on support with capital strategy and fundraising for the next round.