HISTORY
| COMPANY | SERVICE | |
|---|---|---|
| 2000 | ||
| 8 | Founds Adways Agency | |
| 2001 | ||
|
|
Establishes Adways Inc.
|
|
| 4 | Launches Adways Network, an internet ad service | |
| 8 | Launches Adways Network for mobile | |
| 2002 | ||
| 6 | Opens Tokyo office in Taito-ku, Tokyo | |
| 2003 | ||
| 6 | Launches Smart Click, an affiliate ad service | |
| 8 |
Launches JANet, a PC web affiliate service
|
|
| 12 |
Opens R&D CENTER:ADWAYS SHANGHAI in China
|
|
| 2004 | ||
| 2 |
Launches Smart-C, a mobile web affiliate service
|
|
| 9 | Moves headquarters to Taito-ku, Tokyo | |
| 2005 | ||
| 3 |
Launches CHANet, a PC web affiliate service in China
|
|
| 2006 | ||
| 5 | Moves headquarters to Oak Tower in Shinjuku-ku, Tokyo | |
| 6 | Adways listed on the Tokyo Stock Exchange Mothers Market | |
| 2007 | ||
| 2 |
Opens ADWAYS CHINA CO., LTD. in China
|
|
| 5 | Opens Osaka Office in Japan | |
| 6 | Makes a capital alliance with Itochu Corporation | |
| 2008 | ||
| 8 | Acquires TOY-BE Entertainment Inc. as a subsidiary and changes its company name to Adways Entertainment Co., Ltd. | |
| 2009 | ||
| 11 | Opens Nagoya office in Japan | |
| 2010 | ||
| 9 | Opens Fukuoka office in Japan | |
| 11 | Opens ADWAYS INFO-TECH (SHANGHAI) CO., LTD in Shanghai, China |
Launches AppDriver, a CPI based mobile ad platform
|
| 2011 | ||
| 1 | Starts smart phone app development business | |
| 2 |
Opens Adways Ventures in Japan
|
|
| 6 |
Opens ADWAYS TECHNOLOGY JSC. (VIETNAM) in Vietnam |
|
| 7 |
Acquires L’AVION Social Co., Ltd. in Japan as a subsidiary
Opens ADWAYS PHILIPPINES INC. in Philippines
Opens ADWAYS TECHNOLOGY LTD. in Hong Kong Opens ADWAYS ASIA HOLDINGS LTD. in Hong Kong |
|
| 9 |
Opens PT. ADWAYS INDONESIA in Indonesia
|
|
| 11 | Becomes an equity-method affiliate of Itochu Corporation | |
| 12 |
Opens ADWAYS INNOVATIONS SINGAPORE PTE. LTD. in Singapore
|
|
| 2012 | ||
| 4 |
Opens JS ADWAYS MEDIA INC. in Taiwan
Opens ADWAYS LABS (THAILAND) CO., LTD. in Thailand
Opens ADWAYS INTERACTIVE, INC. in San Francisco, USA
|
|
| 5 |
Acquires Samurai Link Co., Ltd. (Now, Samurai Adways Inc.) in Japan as a subsidiary
Transfer Shares of Adways Entertainment Co., Ltd. as exclude from subsidiary |
|
| 7 |
Opens Adways Labot Inc. in Japan
|
|
| 10 |
Opens ADWAYS KOREA, INC. in South Korea
|
|
| 2013 | ||
| 1 |
Launches Yoyaku Top10, an app pre-registration platform
|
|
| 4 |
Launches PartyTrack, an user acquisition analytics for mobile apps
|
|
| 7 |
Opens Bulbit Inc.(Now, UNICORN INC.) in Japan
|
|
| 10 | Launches AppDriver in Southeast Asia | |
| 12 |
Acquires Copan Inc. in Japan as a subsidiary
|
|
| 2014 | ||
| 1 |
Opens Okuri Bunt Inc. in Japan
|
|
| 5 | Moves headquarters to Grand Tower in Shinjuku-ku, Tokyo | |
| 9 |
Launches Nint for ECommerce, an EC data service
|
|
| 12 |
Opens Adways Baby Inc. in Japan
|
|
| 2015 | ||
| 3 |
Acquires Tropics Media Inc. (Now, Leyifan Inc.) in Japan as a subsidiary
|
|
| 6 |
Opens ADWAYS VIETNAM CO., LTD. in Vietnam
|
Launches Blue Bee Series, ad network services and ad network operation tools for China and Southeast Asia
|
| 8 |
Launches "STROBELIGHTS", a total management system compatible with major performance advertising platforms.
Launches Nint for China, a China cross-border EC data service
|
|
| 10 |
Launches Nint for Research, an EC trend data service
|
|
| 2016 | ||
| 1 |
Launches Lindle, an analytic tool with automatic deeplink generator
|
|
| 3 |
Opens Sendai office in Japan |
|
| 5 |
Opens ADWAYS INNOVATIONS INDIA PRIVATE LIMITED. in India
|
|
| 8 |
Acquires Mist Technologies Inc. in Japan as a subsidiary
|
|
| 10 |
Launches EC data Lab, a specialized media using EC big data
|
|
| 2017 | ||
| 4 |
Transfer software development business of ADWAYS TECHNOLOGY JSC. (VIETNAM) to LINE Vietnam Co., Ltd |
|
| 5 |
Launches UNICORN, a full automated marketing platform for mobile apps
Launches Dobel, a video creative tool which supports companies to generate a large amount of creatives
|
|
| 6 |
Launches MASSIVE, a banner creative tool which generates mass banner creatives automatically
Launches INFINITY EXPANSION, an advertisement distribution system with automatic target setting expansion
|
|
| 10 |
Opens ADWAYS FRONTIER Inc. in Japan
|
Launches Nint for Seller, a data analytics tool for sellers on Amazon.co.jp
|
| 2018 | ||
| 1 |
Established Brasta Inc. (Now, ADWAYS EN Inc.) in Japan
|
|
| 2 |
Launches Brasta, collaboration product matching service
|
|
| 12 |
Opens Mukuri Inc. in Japan |
|
| 2019 | ||
| 1 |
Launches YACLE, the supporting service which provides the appropriate advertisement expressions that comply with the Pharmaceuticals and Medical Devices Act
Launches STROBELIGHTS X, a comprehensive tool for performance-based advertisement data
|
|
| 3 |
Launches STROBELIGHTS 4G VIDEO ANALYZER, a proprietary system which analyzes video ad of Google Ads app campaigns viewership from multiple angles
Signs exclusive partnership agreement with POKKT, the leading mobile ad platform for brand advertisers in India and Southeast Asia, to develop Japan market
|
|
| 4 |
Transfer Shares of ADWAYS INNOVATIONS INDIA PVT. LTD. as exclude from subsidiary |
|
| 5 |
Opens preheat Inc. in Japan
|
Launches GANet, an affiliate network for cross-border ecommerce operators in China and Taiwan
|
| 10 |
Launches STROBELIGHTS Best Practice Checker, a delivery setting optimization function which keeps Google Ads app campaigns in optimal settings
|
|
| 12 |
Makes a capital alliance with Hakuhodo DY Media Partners |
|
| 2020 | ||
| 4 |
UNICORN INC., new name of Bulbit Inc.
|
|
| 6 |
Launches "UNICORN Interactive AD", an advanced advertising methods. |
|
| 12 | Shares listed on the First Section of the Tokyo Stock Exchange. | |
| 2021 | ||
| 3 |
Opens Orange Star Co., Ltd., a joint venture with ITOCHU TEXTILE (CHINA) CO., LTD. Transfer Shares of Leyifan Inc, and excluded from subsidiaries. |
|
| 7 | Changes in Representative Director: Sho Yamada appointed a new CEO, Okamura Haruhisa appointed from CEO to Director and Chairman. |
|
| 9 |
UNICORN has become the Japan's first certificated Apple Search Ads Partner. |
|
| 10 |
Established newborns (Now, Old Rookie Cafe, Inc.) Inc. in Japan. |
|
| 11 |
Entered a Capital Alliance with Hakuhodo DY Holdings Inc. JS ADWAYS MEDIA INC. acquires Match Advertising Inc. |
|
| 2022 | ||
| 2 |
Established Old Rookie sauna in Japan
|
|
| 3 |
Becomes equity-method affiliates of Hakuhodo DY Holdings Inc. |
|
| 4 | Shifting from the First Section to the Prime Market of the Tokyo Stock Exchange. | |
| 5 |
Launched UNICORN, a fully automated marketing platform, in Taiwan |
|
| 7 |
Launched the AMP (Amplify Marketing Program) series, solutions for digital ad maximization
Launched AMP MediaAnalyzer series, solutions for analysing media algorithms and visoning causal relationships
|
|
| 8 |
Launched MediaAnalyzer 4G, specialized for optimization of Google ads
|
|
| 10 |
Launched MediaAnalyzer 4M, specialized for optimization of Facebook and Instagram ads
|
|
| 12 |
Launched MediaAnalyzer 4TT, specialized for optimization of TikTok ads
|
|
| 2023 | ||
| 1 |
Established ADWAYS DEEE Inc. as a consolidated subsidiary through a company split (simplified incorporation-type company split)
|
|
| 2 |
Launched MediaAnalyzer 4T, specialized for optimization of Twitter ads
|
|
| 3 |
Established "Purpose & Value" for further growth and value provision |
|
| 5 |
Announced "Medium-term management plan FY 2023-2025" |
|
| 6 |
Relocated the head office to First Tower in Shinjuku-ku, Tokyo Established Old Rookie cafe in Japan
|
|
| 12 |
Established of Sustainability Committee Formulated for "Human Rights Policy" |
|
| 2024 | ||
| 4 |
Established ADWAYS EN Inc. in Japan
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